March 16, 2025

Unlock the Full Potential of Multi-Platform Podcasting with Podstock

Why powerhouse networks like Blue Wire, Dear Media, and Wave Sports use Podstock to scale.

“Wherever you get your podcasts” has made podcasting one of the most influential mediums in the world. But platform fragmentation has made it harder than ever for podcasters, publishers, and networks to scale efficiently. Enter Podstock. Podstock centralizes analytics and streamlines business operations, letting podcast companies focus on growth, not spreadsheets.

Want to tap into YouTube's discoverability? Earn payouts from Spotify's Partner Program? Become prime-time viewing on connected TV? Reach and monetize new audiences with TikTok and Instagram clips? Podstock connects the dots, giving podcast businesses the tools to track, manage, and monetize across every distribution channel.

How Podstock Works

Podstock aggregates data across audio and video platforms—giving you a single source of truth. Instead of logging into multiple dashboards, Podstock automatically maps content across channels and surfaces key consumption trends, audience insights, and episodic metrics—including 30, 60, and 90-day downloads + views—all in one place.

"Instead of navigating multiple platforms, Podstock has everything we need to streamline decision making and analysis, saving us time and helping us make better business choices."

— Kylee Young, Head of Operations, Locked On Podcast Network

Powering Sales, Ad Ops, Finance, and Beyond

Every team inside a podcast business relies on data to drive revenue and efficiency—but manual processes slow everything down. Podstock turns fragmented data into an engine for growth.

  • Sales — Build high-value ad deals with real-time inventory tracking, instant sales materials, and one-click advertiser reporting. No more outdated rate cards or last-minute scrambles.
  • Ad Ops — Automate campaign tracking across platforms, ensuring full delivery and faster optimizations—without hours of manual data pulls.
  • Finance — Accelerate billing and revenue recognition with automated month-end reporting, eliminating spreadsheet errors and manual reconciliation delays.

"Podstock has completely transformed how we manage ad planning and operations. What used to be an extremely manual process is now an efficient and integrated system across sales, operations and campaign management."

— Forrest Cao, Senior Director, Finance, Dear Media

Podstock's Founding Team

Podstock is built by podcast industry veteran Michael Paretzky and seasoned digital media technologist Clayton Gentry, who have lived the challenges of scaling multi-media businesses. Before founding Podstock, Paretzky led Podcast Analytics and Strategy at Audacy, while Gentry served as Senior Vice President of Platform Engineering at Bustle Digital Group. Together, they are reimagining podcast technology, building the infrastructure that modern podcast businesses need to scale, monetize, and thrive.

Grow Your Business with Podstock

There's more opportunity than ever for podcast businesses. Join the growing number of networks using Podstock to scale. Contact us at hello@podstock.io today.